The Machines
The cars that draw us in, and the engineering that gives them character.
About Retromotive
Stories worth keeping.
For the love of cars. And the lives around them.
Retromotive is an Australian automotive magazine built around the stories that make cars matter. We explore the connections between people and their machines, through considered writing and photography.
The stories behind the cars
Our approach
What makes a car matter?
A car’s story often begins long before we photograph it. It may be a restoration that took years, or a machine that has stayed in the same family for generations. We want to understand that connection.
The conversations behind each feature give the photographs their context. Together, they help us see why a particular car means so much to the person who lives with it.
Four pillars. One obsession.
The People
The owners and makers whose lives become part of a car’s history.
The Details
A closer look at the workmanship and design behind the whole.
The Culture
The places and shared experiences that bring car people together.
On paper. On screen.
Made to be read. And kept.
Each Retromotive Volume gives a story space to unfold. Photography and long-form writing sit in a considered layout, made for the pleasure of reading and returning.
On Instagram, an image can begin the conversation. Our print magazine and digital stories give you room to follow it further.
Explore the magazineOur community
The conversation continues.
From a magazine on the coffee table to a photograph shared in a feed, Retromotive connects people through a shared interest in cars.
- Followers
- 517K+
- Monthly content views
- ~10M
- Followers
- 17K
- Monthly content views
- 2M+
September 2026. Monthly views are approximate and vary over time.
For brands & collaborators
Your story, thoughtfully told.
Our approach to storytelling also shapes how we work with brands. We look for the people and ideas that give a business its character, then develop a story that belongs in the world our readers care about.
Partnerships can bring together sponsored features and visual production, with distribution across the channels that suit the story.
Sponsored stories
Features built around the people and purpose behind a brand.
Photography & film
Visual work shaped for the story and where it will appear.
Social campaigns
Campaigns created for our Instagram and Facebook communities.
Print partnerships
Considered features and placements within the magazine.